An online bachelor’s degree in ecommerce may provide students with in-depth training and skills needed pertaining to internet business concepts. Students enrolled in these four-year programs may learn how to stimulate traditional organizations, utilize new technologies, and gain computer and systems knowledge. In these programs, students may complete general education requirements, business-related electives, and major-specific courses, such as database management systems, project management, and Internet applications.

Upon graduation, students may seek entry-level employment or further their education and enroll in graduate-level programs in ecommerce. Baccalaureate-level graduates may find employment opportunities in retail, product development, marketing, and advertising.

Program Overview

• Prerequisite: High School Diploma or GED
• Program Length: Four years to complete
• Post-Grad Options: Entry-Level Employment or Master’s / Doctoral Program
• Projected Employment Growth: 28% (2010-2020)*

Program Coursework

The curriculum within an online bachelor’s degree in ecommerce may combine general education requirements, ecommerce-focused electives, and major-specific courses. In these four-year programs, students may learn how to use technical and non-technical aspects of the Internet and ecommerce, utilize communication between different cultures pertaining to business, and develop an understanding of marketing principles for online retail industries. Core ecommerce courses may include the following:

• Business Statistics
• Project Management
• Database Management Systems
• Systems Analysis and Design
• Marketing Principles
• Internet Applications
• Social Computing

Career Options

Graduates of online baccalaureate-level ecommerce programs may find employment in website planning, marketing, advertising, and product development. According to the Bureau of Labor Statistics, employment opportunities for network and computer systems administrators are expected to increase by 28% from 2010-2020.*

Possible careers include:

• Web Developer
• Messaging Administrator
• Electronic Data Interchange Specialist
• Network and Computer Systems Administrator
• Ecommerce Analyst

Continuing Education

Upon graduation, students may pursue additional education and enroll in a graduate-level program in ecommerce. Students enrolled in master’s-level programs in ecommerce may gain additional technical and managerial knowledge pertaining to electronic commerce.

*U.S. Bureau of Labor Statistics Occupational Outlook Handbook